Chapter 1

Ai-driven design

This ebook was written by Joël van Bodegraven Product Designer at Adyen, in collaboration with Chris Duffey Head of AI Strategy & Innovation at Adobe, and Awwwards.


Chapter 2

Training AI with DEsign

Coming up…



We are stronger together! 2018 will be the kick-off year for the Anticipatory Design Movement. A community of future thinkers who want to ideate on predictive UX.


Technological advancements are changing our User Experience. Read the latest research around Predictive UX or submit a paper to share with the community.


The research, interviews and findings have been bundled into an e-book: 'Introduction to Anticipatory Design'. Buying means supporting the movement and research practices.

Go to e-book